WinBuyer™ delivers a patent-pending ecommerce application for online retailers that want to increase their store’s profitability.
Through it’s strategic partnerships with several major Comparison Shopping Engine (CSE) sites, WinBuyer is the first OCP application provider to offer merchants a multi-feed OCP solution via it’s patent-pending Commerce Information Extraction (CIE) technology .
WinBuyer is led by a team of industry veterans who have extensive experience in the high-tech and ecommerce industries. WinBuyer was founded in 2005 and is headquartered in Tel Aviv, Israel, with offices in Scottsdale, Arizona, and London, England.
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Mr. Balin is the President and Founder of WinBuyer.
WinBuyer evolved from Conversion Methods, an e-commerce startup
he founded in 2004. Mr. Balin has devoted much of his career managing
marketing-related ventures. Prior to establishing Conversion Methods and
WinBuyer, he founded Balin, Adatto & Cohen, a leading health care consulting
and advertising firm in Israel. He also managed a family-owned food
distribution company, and served as general manager of the Rina Shinfeld
Ballet Theatre where he still serves as a director today.
Mr. Balin received academic education in Business Administration at the Israel College of Management
Mr. Weinberg has garnered over 20 years of experience in research and development
(R&D), 10 of which are in managerial positions. He joined Conversion Methods, which
evolved into WinBuyer, as Vice President, R&D in 2005 where he developed the core
technology behind WindBuyer and is responsible for ongoing development. Prior to
that, Mr. Weinberg served as CTO and Vice President, R&D at Contega, Inc., a developer
of a sophisticated GPS tracking system. Before joining Contega, he served as MIS
Director for myZebra.com, a California-based e-commerce startup. He also worked
as Development and Infrastructure Manager for MM Telcom, a New York-based telephony
company specializing in international voice, data conferencing and Internet calling
services.
Mr. Weinberg served in the Israeli Defense Forces and the Ministry of Defense in
a variety of positions. He earned his Bachelor of Science degree in computer science,
cum laude, from Queens College in New York.
Mr Yelin has more than fifteen years management experience with publicly traded and private organizations. Before joining WinBuyer Daniel was the General Manager of “ooVoo Israel’ from 2007 to 2009. Prior to that, he served as Arel Communications & Sofware (ALRC Nasdaq) CFO since 2002, and was part of the founding management team transferring Arel into ooVoo. Prior to joining Arel, he served as SVP of US operations for Sphera Corp , a venture funded enterprise software company for the Data Hosting industry.
Mr. Keren is a highly effective and results-driven marketing and business development executive with extensive experience in the technology space and specific expertise in growing Internet ventures.
Within WinBuyer, Mr. Keren is responsible for developing and implementing the marketing strategy, managing SMB sales operations and leading strategic partnerships with search and affiliate partners . Prior to joining WinBuyer, Mr. Keren was the VP Business Development at Pudding Media an ad network solution provider . Before that, Mr. Keren was the Head of Business Development at A9.com, an Amazon.com company responsible for managing strategic partnerships for Amazon search and advertising businesses.
Previously, as an investment professional at Pitango Venture Capital, Mr. Keren led investment analysis and execution, and represented the fund in support of portfolio companies. Mr Keren also served in marketing management and strategic planning roles at IBM.
Mr. Keren holds an M.S degree in Information Systems, University of Rochester in New York, an M.B.A and a B.A in Economics from Tel Aviv University in Israel.
Mr. Guy currently manages the winbuyer.com site and it’s subsidiaries which see
over 2.5 million unique visitors every month. Since joining WinBuyer in 2006, Ron
has developed WinBuyer’s online traffic trading pricing models, managed traffic
purchasing strategies and directed quality of traffic analyses.
Prior to WinBuyer, Mr. Guy developed business plans and managed special projects
for businesses across a range of industries including real estate, finance, and
entertainment.
Onn brings over 10 years experience in online operations, project management and customer management. Prior to joining WinBuyer, Onn held senior management roles at Mercury Interactive (purchased by HP), the world leader in online business monitoring and optimization and Celebros Ltd, a leader in AI search and navigation solutions. Onn became Director of Operations at Celebros and established the company's ASP service solutions with over 200 devices spread worldwide. Onn holds a B.Sc in Industrial and Management Engineering from the Tel-Aviv University.
Rob Staunton manages WinBuyer’s sales operations within the UK. He has been involved in the online price comparison sector for over 8 years; as Head of Sales at Dealtime.co.uk (now Shopping.com), a position he was promoted to after only three years. From Shopping.com, Rob took over the Head of E-Commerce role at Ciao.co.uk, a consumer review and price comparison website. Most recently, prior to joining WinBuyer, Rob was UK Managing Director at Pangora, a b2b and b2c shopping solutions provider where he worked with major UK merchants and closed key UK partner deals such as Yell.com and moneysupermarket.com.
Mr. Lipsky is responsible for the development and execution of WinBuyer’s strategy for penetrating the Mid-Market and Enterprise online retailer sectors worldwide.
Mr. Lipsky has gained extensive experience in Sales, particularly in the retail and manufacturer space. Prior to joining WinBuyer, Mr. Lipsky was the National Sales Manager for Continental Promotion Group (CPG), a promotional fulfillment company specializing in mail-in rebates, cash back rewards, gift cards, and stored value VISA cards. While in this position, Mr. Lipsky was responsible for bringing in over
140 new retailers, manufacturers, and service providers generating millions in revenue.
Prior to working at CPG, Mr. Lipsky was a Business Product Specialist at Sentry
Insurance, where he specialized in commercial property and liability insurance.
Avichay, Chairman of the Board at WinBuyer, has over 20 years of international experience in the software and internet industries, in conjunction with leadership positions in management, sales, business development, marketing, and operations. He is the chief executive officer and co-founder of Yedda, Inc. an AOL company, and a vice president at AOL. Prior to Yedda, Avichay co-Founded SmarTeam (Acquired by Dassault Systemes NASDAQ:DASTY). In addition to his position on WinBuyer’s Board of Directors, Nissenbaum serves as a board member for Incredimail (NASDAQ: MAIL), and advises and helps several startups and entrepreneurs.
Avichay holds a B.Sc degree in Computer Science and a B.A in Economics
Mr. Isaac Hillel has extensive experience in international general management in the IT industry, with strong knowledge of the European marketplace. Prior to joining Pitango in early 2000, Mr. Hillel served as an Executive Vice President at NEC Computers International (previously Packard Bell NEC) (“NEC”), in charge of the Computer Divisions in Europe, Middle East and Africa. During his tenure at NEC, he established the operation in Europe, set up subsidiaries and manufacturing facilities across Europe, managed mergers and joint ventures, and led the company to become the leading brand in the computer market with over $1.5 billion in sales.
He also served as a Board member of nine subsidiaries of NEC, a member of NEC’s Executive Committee, and Chairman of its Worldwide Internet Strategy Committee. Mr. Hillel previously held several marketing positions with consumer electronics maker Casio PhoneMate.
He holds a B.Sc. in Electrical Engineering from Tel Aviv University and an MBA from the Anderson School of Management at UCLA.
Mr. Hillel currently serves on the Board of Directors of: AeroScout, Celeno Communications, Discretix, E4X and Techtium.
Ori Israely joined Giza in 1997 specializing in the sectors of Communications, Internet and IT. He focuses on due diligence, investment valuation and the forging of strategic partnerships. Formerly, Mr. Israely provided investment banking services to several companies including Bynet and Iscar and was an Economist for Giyo International Ltd.
Mr. Israely holds an MBA in Finance, Accounting & Marketing and a BA in Economics magna cum laude, Tel Aviv University.
Mr. Balin is the President and Founder of WinBuyer. WinBuyer evolved from Conversion Methods, an e-commerce startup he founded in 2004. Mr. Balin has devoted much of his career managing marketing-related ventures. Prior to establishing Conversion Methods and WinBuyer, he founded Balin, Adatto & Cohen, a leading health care consulting and advertising firm in Israel. He also managed a family-owned food distribution company, and served as general manager of the Rina Shinfeld Ballet Theatre where he still serves as a director today.
Jim Flach has held a wide range of positions in the communications and software industries in which he has worked for over thirty years.
A partner with Accel for ten years, he was formerly Chairman of Agile Networks (Lucent), Netlink (Cabletron), Sentient Networks (Cisco), Teleos Communications (Madge Networks), and Vivo Software. Jim has served as CEO of Terraspring, Teleos, Bandwidth9, Hybrid Networks, Redback Networks, and Sentient Networks. He also serves on the board of Bandwidth9, CenterBeam, GoDigital Telecommunications, Hybrid Networks, P-Cube, Primarion, Vertical Networks, and Terraspring.
Previously, Jim was Vice President of Intel where he was General Manager of the Personal Computer Enhancement Division. He came to Intel in 1989 when Intel acquired his communications company, Jupiter Technology, where he had been CEO since 1986. Prior to joining Intel, Jim held numerous business and technical positions during a seventeen-year career at Xerox Corporation, including Vice President of Systems Engineering, and Vice President and General Manager of the Network Systems Business Unit, and was responsible for the worldwide P&L of the Xerox Network business.
Jim holds a B.S. degree in Physics from Rensselaer Polytechnic Institute and an M.S. degree in Applied Mathematics from the Rochester Institute of Technology.
The developer will be a senior member of WinBuyer’s future back-office systems development team. In this position, he will take part in the end-to-end development process, starting from analysis, going through design, coding, debugging and finally supporting the system launch and maintenance. As a senior team member, the developer will be required to assist and coach junior members of the team. The developer will work closely with the algorithms team and with the operational experts to implement the new system according to high software engineering standards. The job will require gaining a strong knowledge of the existing system as well as an understanding of the new system requirements. The developer will be required to be able to implement innovative algorithms used in WinBuyer’s systems to extract information from structured and unstructured data sources.
The work will be primarily in C# and SQL, however, some infrastructure work will require familiarity with Java. Given the seniority requirements for this position, the candidate MUST have demonstrated capabilities with object oriented design, strong communication skills, and ability to work closely with other team members and interact with other departments in order to achieve the new system in a most effective way.
Qualifications:
- 5+ years experience successfully developing applications using Microsoft technologies
- 3+ years programming in C#, .Net
- Good analytical skills
- Able to implement text mining algorithms
- Experience with Java desired
- Strong object oriented design skills with proven track record of well engineered design
- Demonstrated strong ability to interpret requirements and work in a team
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WinBuyer the leader in retail value-added monetization solutions is seeking a top performer executive to join our rapidly growing organization to manage our marketing programs. The outbound responsibilities will include product positioning, value proposition definition, branding, messaging and market communications. The position requires an individual that can work closely and collaboratively with a cross-functional team.
DIRECT RESPONSIBILITIES:
Define, brand and position WinBuyer retailer advertising products. Communicate product information externally. Develop sales materials and website management. Generate creative briefs and run the creative development process. Organize innovative marketing programs involving events, guerilla and grass roots efforts, promotions, social marketing and co-branding partnerships. Manage, in-house and outsourced staff for building & maintaining landing pages and websites.
REQUIREMENTS:
The director of marketing will have a solid knowledge of Internet and online advertising with a proven record of 10 years or more in marketing management. Experience working in online advertising is a must (preferably working as an account or brand manager for one of the leading international ad agencies). Must be a self-starter, highly organized and able to work well with cross functions in the organization with a demonstrated ability to think creatively and innovatively. Must possess top-level leadership, business management, interpersonal, and facilitation skills. Excellent written and verbal communication skills in English. Bachelor degree is required, MBA in marketing is preferable.
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Summary:
As the Senior Product Manager, you will play a pivotal role in the Corporate Web Team. You will be responsible for setting the strategy and roadmap for technologies used across WinBuyer’s web properties and products globally.
You will be responsible for creating, implementing and overseeing a roadmap for design and development which will serve to increase sales and partner satisfaction by evolving the experiences on our sites, our online retail products and the technologies that power them. These technologies support both the goals of our web properties and our online retail partners who publish and manage them.
The successful candidate will have a strong work ethic and will focus sharply on a pragmatic, bottom line approach. They will confidently drive themselves and others towards results, with a positive attitude, high energy, a passion for the Web and solid relationships with our online retail partners.
Principal Duties and Responsibilities:
• Assess opportunities for more effective, compelling or efficient solutions
Define and lead user research and testing
Analyze performance against global marketing, support and satisfaction KPIs
Track industry trends and technologies
Perform competitive analysis
• Define online features, functions, content or capabilities required to take advantage of opportunities
Define and drive strategic and tactical roadmap
Define functionality and behavior of product(s) to be built
Write detailed functional specification documents for the development team
Partner with design, engineering and QA teams as products are built
Build internal relationships through effective partnering and communications
Partner with a diverse set of global business stakeholders to define or validate requirements
Ensure the roadmap and results meet a global business set of objectives
Ensure a cohesive roadmap across all products.
Assist marketing stuff in understanding the product features and technology
This position requires a blend of business and technical savvy, as well the ability to create and drive a big-picture vision, including the attention to detail necessary to transform that vision into a reality.
Position requirements:
• 5+ years experience as a web product management professional or equivalent experience
• Familiarity with web publishing and content sharing technologies/trends including
• Demonstrated ability to lead cross-functional teams
• Demonstrated ability to create a web experience that delights the customer and delivers business results
• Demonstrated ability to quickly learn about and apply new and relevant technologies to meet business goals
• Demonstrated ability to assess risk and manage conflict; good business judgment
• Strong critical thinking skills
• Excellent written and oral communication skills
• Problem solving skills and ability to offer solutions with attention to details
• Excellent presentation skills
• Masters or bachelors degree is preferred
• Experience working in a global environment is preferred
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